Every great heist starts with ambition—a bold vision of what life could be. For me, it wasn’t about riches or fame. It was about freedom. At the time, A Better Lemonade Stand was thriving—roughly 200,000 monthly visitors at the time, built brick by brick, keyword by keyword, post by post. Years of consistent effort had…
I almost missed it. Last week, at 9pm on September 11, I was putting my daughter to bed when I realized—it was A Better Lemonade Stand’s birthday. 12 years old. September 11th is actually the anniversary of many major events in my life, both good and bad. It was exactly a year prior on September…
Employees everywhere are voluntarily leaving their jobs during the COVID-19 pandemic—leading to a phenomenon called The Great Resignation. A whopping 4 million people quit their jobs in April 2021 alone. And those who haven’t quit yet are thinking about it: 48% report actively searching for new opportunities. Why? According to a recent survey, there are…