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A Better Lemonade Stand
Insights, trends, tools, & opportunities to build a better online business.
Getting Traffic
Just because you built it, doesn’t mean customers will come. Every new entrepreneur learns this when they launch their brand new ecommerce store, usually, to the sound of crickets. There are billions of websites online, so you need to spend some time driving consumers to your website otherwise they won’t come.
The articles in this section will give you all the tools and resources you need to do just that. We showcase different social media, SEO, advertising, marketing, and on-site engagement strategies that you can use to drive more traffic to your store so you get more eyeballs on your products and more customers through your checkout.
It’s never been a more important time for brands to have a social media presence, so if you’re just starting to post to your business’ socials and are figuring out your social media content for the …
If there’s one thing we know, it’s keywords. And if there’s one thing we’ve learned a lot about over the years, it’s keyword research.
Having built and grown multiple blogs from scratch, keyword …
Keywords are the foundation of all online search engine optimized content whether it’s blog posts, product pages, or meta descriptions. Essentially every search engine optimized web page is targeting …
No matter the size of your business or how long it’s been around, you can use Instagram to drive sales. Why? Instagram has a vast network of potential customers and a multitude of online selling tools …
Trying to increase website traffic to your online business can feel impossible when you’re first starting out. No matter what you try, nothing seems to work. Things get even more frustrating when you …
Short message service, commonly known as “SMS” is an entirely new marketing channel that is quite literally on the brink of explosion.
Its popularity is due in part to its impressive engagement …